Automotive Data


Automotive Data

Dunsmore offers the largest and most comprehensive Automotive consumer data on the market with over 10M private vehicles owned by over 43.2M UK consumers.

Our Automotive universe is comprehensive, accurate and relevant offering marketers a first class resource to stay one step ahead of the competition.

“Automotive Data is available based on vehicle type, age, class and make. We also offer insight applicable to motor insurance, and the hobbies and interests of those owning vehicles.”

This data represents an opportunity to find and target, specific vehicle owners to your automotive related products and services.

We constantly work to improve the quality of our car owners data, making this one of the most accurate saturation consumer marketing lists available.

Key Features of Automotive Marketing Data

Our Automotive data is multi-sourced through highly-valued partner relationships include verified consumer transactions, such as retail sales, service centres, and insurance providers.

“72% of families in the UK own at least one car. Households of 45-54 year-old have the most cars, 42% of them own two or more vehicles.”

Our collection methods from sources are 100% compliant with the latest ICO guidelines and DMA Code. Note - counts built Q3 2016.

Don’t forget to review our Home Movers Data, allowing you to engage with new customers and retain existing customers as they move.

Vehicle age

Over 1m records of owners with cars under 3 years old, 1.6m with 4-6 years old and almost 8m with cars older than 7 years.

Car Class

Over 3m owners of mini and compact cars, over 4m of lower medium, 3.5m of upper medium, and under 1m of owners of executive and luxury cars.

Car Make

Almost 6.5m profiles of owners of one of 58 specific car brands.

Bike / Scooter Make

270,000 owners of 20 bike and scooter brands.

Motor insurance

Almost 13m insurance renewals split on a monthly basis.

Hobbies and Interests

Data on individuals interested in cars and transport, motocycling, motoring and motosports.

If you require some more specific criteria please contact us now.

Multi-channel Approach

Dunsmore has a comprehensive multi-channel approach to our Car Owners Data. We offer the following channels of delivery:

Landline and mobile – Contact people directly on an on-going basis. Data suitable for a high quality inbound and outbound marketing campaign.

Email and SMS – Send bespoke emails that written to targeted vehicle owners in a timely manner that consumers can carry with them and read time and time again. You may wish to offer a voucher or code that can be redeemed at the checkout, over the phone or on your website.

Postal – The tried and tested way. The opportunity to post offers with company literature and glossy brochures is stand out way to approach vehicle owners.

Make Enquiry

If you would like us to contact you with more information or place an order for one or more products, please submit your details below.

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